Brand Mission:

Brand Info: TRUE Story: A couple of brothers grow up playing and working around their family driving range. Golfing since they could walk, they end up experiencing nearly every level of competition, sub-culture and nuance that is golf - one eventually arriving on TOUR, the other travelling along as his caddie. Exploring the world, walking the fairways of major championships together for years, there was just one thing they just couldn't find - a golf shoe they actually enjoyed wearing. Born out of selfish ideation, TRUE set out on a mission to create comfortable, game-changing golf shoes that are so good, you might just want to wear them everywhere.